Opus
Opus
Opus

Opus

Tricycle, Inc., Chattanooga, Tennessee, 2006

Description

The Opus logo is a bold, hip mark for a new carpet brand in a dinosaur industry. A visual trick is played with the same letterform used for the p and s to represent a roll of carpet.

Juror Notes

“Simple, high-end commercial carpet manufacturer. Everyone loved this logo type and its application.”

Collections: AIGA 365: 28 (2007)
Discipline: Brand and identity systems design
Format: Brand and identity systems, Logo

Credits

Design firm
Tricycle, Inc.
Creative director
R. Michael Hendrix
Designer
Ben Horner
Client
Opus Floorcoverings
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