Catalone Design Co. Promotional Video
Catalone Design Co. Promotional Video
Catalone Design Co. Promotional Video

Catalone Design Co. Promotional Video

Catalone Design Co., LLC, Bethesda, Maryland, 2009

Description

Our challenge was to create an animated short that could live on the Catalone Design Co. homepage and serve as a companion piece to a promotional book called So, You’ve Got Something to Say. Both the book and the animation introduce a whimsical character, Lisa, who leads prospective and current clients through a sampling of Catalone Design Co.’s portfolio.

Juror Notes

Catalone Design is a well-executed, well-crafted integration of hand-drawn illustration, digital animation and live-action editing in the service of self-promotion. The character design is charming.

Collections: AIGA 365: 31 (2010)
Discipline: Promotional design and advertising
Format: Animation, Video

Credits

Design firm
Catalone Design Co., LLC
Creative director
Rodolfo Castro
Art directors
Lisa Catalone Castro, Rodolfo Castro
Designer
Rodolfo Castro
Illustrator
Mike Lowery
Photographers
Rodolfo Castro, Brian Rooney
Production directors
Rodolfo Castro, Brian Rooney
Production coordinator
Rodolfo Castro
Production artist
Brian Rooney
Picture editor
Rodolfo Castro
Editor
Brian Rooney
Music
Randy Klein
Director of photography
Rodolfo Castro
Producer
Rodolfo Castro
Project manager
Rodolfo Castro
Client
Catalone Design Co.
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