Butterfield and Robinson Europe '96 Trip Catalogue
Butterfield and Robinson Europe '96 Trip Catalogue
Butterfield and Robinson Europe '96 Trip Catalogue

Butterfield and Robinson Europe '96 Trip Catalogue

Viva Dolan Communications and Design, Toronto, Ontario, 1995

Description

The catalogue is the main vehicle by which B & R sells its upscale biking and walking trips. Clients expect a visually striking, elegantly produced, well written and organized brochure reflecting B & R’s reputation for quality and attention to detail. An arresting cover photo of a farmer, replaces the more predictable biker or walker. Inside, a series of trip pages, hierarchically complex yet accessible, are counter pointed by theme photographs —an art-directed “spine” to unify a hodge-podge of stock and in-house photography. A gallery of whimsical illustrations gives added unity to the book.

Collections: Communication Graphics: 17 (1996)
Discipline: Promotional design and advertising
Format: Catalogue, Illustration, Promotion
Loading...
Loading...