Pentagram: The Brand Poster

Pentagram: The Brand Poster

Pentagram Design, Inc., Austin, Texas, 1997

Description

This poster was created to promote a lecture by the U.S. Pentagram partners in Austin, Texas. The lecture was intended to show how Pentagram branded itself in the design marketplace. Thus, we created a “brand” for each letter in the name “Pentagram.” The audience was the creative community of Austin.

Collections: Communication Graphics: 19 (1998)
Discipline: Typographic design
Format: Posters, Type design
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