Curtain Call Ball 2008

Curtain Call Ball 2008

Cue Inc., Minneapolis, Minnesota, 2008

Description

Every fall, the Children’s Theatre Company hosts the Curtain Call Ball, its annual fund-raising event. Cue has collaborated on the event theme and designed the invitation for the past four years. “Oh, the Drama” was the theme for 2008, inviting guests to let their hair down and participate in the evening’s events. Classic typefaces, a youthful color palette, hand-painted illustrations and witty copy bring a playful attitude to a “grown-up” night out. With a more straightforward cover, the invitation opens with a map-fold that expands to twice the size, revealing a colorful inside—an executional element that communicates a night of unexpected surprises. 

Juror Notes

So fun, sweet, appropriate and unexpected. It remembers its audience.

Collections: AIGA 365: 30 (2009)
Discipline: Promotional design and advertising
Format: Promotion, Invitation

Credits

Design firm
Cue Inc.
Creative director
Alan Colvin
Designer
Nate Hinz
Illustrator
Nate Hinz
Producer
Chris Thomas
Printer
Franklin Press
Copywriter
Nate Hinz
Printing methods
Offset, 175-line screen
Binder
Franklin Press
Binding method
Hand-folded
Papers
Domtar Cougar, white, 100 lb., cover, 70 lb., text, smooth; French envelopes in Lemon Drop and Sour Apple
Typefaces
Century Schoolbook, Hoefler Text, Gotham
Client
Children’s Theatre Company
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