Takashimaya Volume 8
Takashimaya Volume 8
Takashimaya Volume 8
Takashimaya Volume 8
Takashimaya Volume 8
Takashimaya Volume 8
Takashimaya Volume 8

Takashimaya Volume 8

Design: MW, New York, New York, 2000

Description

Takashimaya is a unique shopping environment, and each year we endeavor to make the catalogue an experience to savor. Our aim this year was to create a journey through a discrete world. Various short sheets and die cuts create a cinematic continuum, a quiet accretion of insights. The resulting juxtapositions allow for new combinations of textures and products, embodying the retail experience of the store. The papers were chosen to reflect the myriad textures and neutral tonality for which Takashimaya’s merchandise mix is known. The subtle shifts in sheen, sparkle, translucency and iridescence also contribute to the fluidity of the brochure.

Collections: AIGA 365: 22 (2001)
Discipline: Brand and identity systems design
Format: Catalogue

Credits

Design firm
Design: MW
Creative directors
Allison Muench Williams, J.P. Williams
Art director
Allison Williams
Designers
Allison Muench Williams, Yael Eisele
Photographer
Gentl and Hyers
Writer
Laura Silverman
Trim
8 1/2 by 8 1/2 inches
Printer
Lithographix
Paper
Curious Papers
Client
Takashimaya New York
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