Broderbund 1996 Annual Report
Broderbund 1996 Annual Report
Broderbund 1996 Annual Report

Broderbund 1996 Annual Report

SamataMason, Chicago, Illinois, 1996

Description

This report was designed to encourage analysts and existing and potential shareholders of Broderbund Software to look at the company from a variety of investment perspectives. Since Broderbund is essentially in the “illusion” business, the report uses optical illusions and visual tricks as carriers of specific business information demonstrating the company’s position.

Collections: Communication Graphics: 18 (1997)
Discipline: Corporate communications design
Format: Corporate communication, Illustration, Booklet

Credits

Design firm
SamataMason
Art director
Dave Mason
Graphic designers
Pamela Lee, Joe Baran, Dave Mason
Illustrator
Joe Baran
Photographer
Howard Fry
Writer
Tura Cottingham
Typefaces
Centaur, Officina, OCRB
Printer
H. MacDonald Printing
Papers
Simpson Coronado SST Smooth, Repap Lithofect Dull Text
Client
Broderbund
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