43 Literacy Posters

43 Literacy Posters

Bielenberg Design, San Francisco, California, 1997

Description

In 1997 the AIGA/Colorado board of directors invited designers from across the United States to produce one-of-a-kind poster to promote literacy. This book documents forty-three of those posters. I was perversely interested in the idea of promoting the concept of literacy without actually using any words. The idea for the cover photo came from my two-year-old daughter (shown on the cover) who loves books but shows absolutely no interest in television or any screen-based images. I was trying to illustrate the competition between paper-based books and television for the attention of our children.

Collections: 50 Books/50 Covers of 1997
Discipline: Book design
Format: Book cover

Credits

Design firm
Bielenberg Design
Creative director
John Bielenberg
Graphic designers
John Bielenberg, Sevia Dyakov
Photographer
Paul Franz-Moore
Typeface
Franklin Gothic Demi Oblique
Printer
H. MacDonald Printing
Paper
Appleton Utopia One, Blue White Dull, 120# Cover
Publisher/client
AIGA/Colorado
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