Identity, Deborah Kelb

Identity, Deborah Kelb

Commercial Artisan, Indianapolis, Indiana, 2004

Description

This letterhead design for our accountant is a visual play on the IRS forms that she and her clients are all too familiar with. Our attempt to bring some humor to an otherwise bone-dry arena has unintentionally brought created an element of panic to for some mailing recipients, who mistakenly believed they were being contacted by the government. On further inspectionWhen they looked more closely, most were amused and happy to be in on the joke.

Collections: AIGA 365: 26 (2005)
Repository: Denver Art Museum
Discipline: Brand and identity systems design
Format: Stationery

Credits

Design firm
Commercial Artisan
Designers
James Sholly, Jon Sholly
Printer
Faulkenberg Printing
Printing method
Offset
Paper
Neenah Paper, Classic Crest, Solar White, 80 lb. and 110 lb. text, smooth
Typefaces
Franklin Gothic, Helvetica Neue, OCRA
Client
Deborah L. Kelb CPA, PC
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