Penwest 1996 Annual Report
Penwest 1996 Annual Report
Penwest 1996 Annual Report

Penwest 1996 Annual Report

Leimer Cross Design Corporation, Seattle, Washington, 1996

Description

Penwest is a diversified corporation focused on the development of highly modified starches for use in paper, food, and pharmaceutical industries, making customers as important a part of the audience as the shareholders. While efforts in pharmaceutical companies currently hold the greatest promise for growth, the paper industry has remained the main user of Penwest products, driving the design to address paper and reproduction techniques in a way that showcases the company’s products as well as those of its customers. We used laser cutting, die cutting, engraving, and offset lithography (both match and process color) to demonstrate a wide array of reproduction techniques. It works because it is understated and relies on details that support, rather than compete with, the key messages the company wishes to communicate.

Collections: Communication Graphics: 18 (1997)
Discipline: Corporate communications design
Format: Corporate communication, Booklet

Credits

Design firm
Leimer Cross Design Corporation
Art director
Kerry Leimer
Graphic designer
Kerry Leimer
Illustrator
Peter Kramer
Photographer
Jeff Corwin
Typeface
Didot
Printer
Lithographix, Inc.
Paper
Monadnock Astrolite
Client
Penwest
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