MTV Media Kit

MTV Media Kit

MTV Networks, New York, New York, 1998

Description

The media kit compiles informational statistics and key selling points about the MTV channel for various media buyers. Close-up shots of musicians were used to answer the theme “What does music look like?” The binder fabric was made out of the same material that is used for amplifiers and deejay cases.

Collections: Communication Graphics: 20 (1999)
Discipline: Promotional design and advertising
Format: Promotion

Credits

Design firm
MTV Networks
Creative director
Jeffrey Keyton
Art director
Todd St. John
Designers
Todd St. John, Jennifer Barone
Photographer
Guzman
Writers
James Wood, Soo-Hyun Chung
Typeface
Avenir
Printer
Dee Jay Litho
Paper
Fox River Starwhite Vicksburg
Client
MTV
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