College of Visual Arts 2009 Viewbook
College of Visual Arts 2009 Viewbook
College of Visual Arts 2009 Viewbook
College of Visual Arts 2009 Viewbook

College of Visual Arts 2009 Viewbook

Larsen, Minneapolis, Minnesota, 2009

Description

Designed for students interested in art, the College of Visual Arts (CVA) viewbook is rich with imagery and information. As one of the College’s primary recruiting tools, the viewbook needed to entice students while satisfying their parents, detailing the school’s outstanding reputation in art and design while providing important information about admissions, programs, student life and financial aid. An oversize tabloid format, stitched photography and newsprint were used to give the viewbook a tactile and approachable quality, which represents accurately the CVA experience.

Juror Notes

Sexy shape.

Collections: AIGA 365: 31 (2010)
Discipline: Promotional design and advertising
Format: Brochure

Credits

Design firm
Larsen
Creative director
Jo Davison
Illustrator
Gordon McIntyre-Lee
Photographers
Lars Hansen, Bill Kelley, Jerry Mattiason, Marc Norberg
Production artist
Pam Borgman
Copywriter
Tim Hodapp
Project manager
Amy Ambrose
Client
College of Visual Arts
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