Fill my stocking, Santa!
Fill my stocking, Santa!
Fill my stocking, Santa!
Fill my stocking, Santa!
Fill my stocking, Santa!
Fill my stocking, Santa!
Fill my stocking, Santa!

Fill my stocking, Santa!

Paprika, Montréal, Montreal, Quebec, 2010

Description

Project brief: For the third consecutive year, Domison collaborated with us to create an inspiring and daring window installation for the holiday season.

Approach: We came up this year with an unusual material: socks! Using over 600 individual socks held together by safety pins, we created a surprising sculpture that hangs from the ceiling of the store.

Effectiveness: As with all of Domison’s installations, materials must be recyclable. Once over, the socks will be unclipped and brought to a homeless shelter, making over 300 pairs of happy feet warmer for the cold Montréal winter.

Collections: AIGA 365: Design Effectiveness (2011)
Discipline: Environmental graphic design
Format: Exhibit, Experience

Credits

Design firm
Paprika, Montréal
Creative director
Louis Gagnon
Client
Domison
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