Erwan Frotin
Erwan Frotin
Erwan Frotin
Erwan Frotin
Erwan Frotin

Erwan Frotin

Anisa Suthayalai and Alex Lin, New York, New York, 2008

Description

Lisa Naftolin from Art + Commerce was looking for an invitation that was unusual and subtle. We hinted at Erwan Frotin’s Wild Flowers photo series by introducing a color gradation on the edges of the thick letterpressed card. 

Juror Notes

I love the edging; you don’t forget it. It’s bold and sensitive.

Collections: AIGA 365: 30 (2009)
Discipline: Promotional design and advertising
Format: Promotion, Invitation

Credits

Design firm
Anisa Suthayalai and Alex Lin
Creative directors
Alex Lin, Lisa Naftolin (Art + Commerce), Anisa Suthayalai
Photographer
Masood Kamandy
Production artists
Alex Lin, Sara Sidler, Anisa Suthayalai
Printer
Lunar Caustic Press
Printing method
Letterpress
Papers
Beckett Concept, 160 lb. cover, Radiance
Typeface
Elephant
Client
Art + Commerce
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