Sports and Music Festival open
Sports and Music Festival open
Sports and Music Festival open
Sports and Music Festival open
Sports and Music Festival open

Sports and Music Festival open

MTV Networks, New York, New York, 1999

Description

We needed to create dynamic show packaging that would introduce various sports segments during MTV’s annual Sports and Music Festival, and incorporate the 3-D name into the design. We designed an identity that was the logo itself. In this case, the logo took on the shape of a halfpipe. Because we were working with a limited budget, the shooting of the fingerboards was done ourselves.

Collections: AIGA 365: 21 (2000)
Discipline: Promotional design and advertising
Format: Motion graphic, Promotion

Credits

Design firm
MTV Networks
Creative director
Jeffery Keyton
Design director
Romy Mann
Designer
Todd St. John
Producer
Todd St. John
Typeface
Berthold Akzidenz Grotesk Extended
Executive producer
Christina Norman
Production facility
Edgeworks
Animator
Sean Miller
Sound editor
Clack
Music
Wiseguys
Client
MTV
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