“You Are the Part That Makes It Art” Poster
“You Are the Part That Makes It Art” Poster
“You Are the Part That Makes It Art” Poster

“You Are the Part That Makes It Art” Poster

Spur, Baltimore, Maryland, 1996

Description

This Maryland Institute poster is sent to high schools in an effort to recruit art students. Art students are typically hell bent on being cartoonists, so the back of the poster depicts significant body parts done in various “vulgar” styles. The two sides are meant to run side by side at student recruitment functions and are connected by the tag line “Pull yourself together: you are the part that makes it art.”

The full-color front depicts the complete mature student as a marching, organic art monster. The reversible nature of this poster allows it to communicate to a younger audience that hasn’t quite grown up yet, but wants to.

Collections: Communication Graphics: 18 (1997)
Repository: Denver Art Museum
Discipline: Promotional design and advertising
Format: Illustration, Posters, Promotion

Credits

Design firm
Spur
Art director
David Plunkert
Illustrators
Gary Baseman, A. J. Garces, Jayme Odgers, David Plunkert, Jonathon Rosen
Copywriter
David Plunkert
Typefaces
Blackoak, Dead History Bold, Franklin Gothic Condensed
Printer
French Bray
Paper
Champion Benefit 70# Vertical Text
Client
Maryland Institute College of Art
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