Nickelodeon Fish Identity
Nickelodeon Fish Identity
Nickelodeon Fish Identity
Nickelodeon Fish Identity

Nickelodeon Fish Identity

Nickelodeon On-Air Design, New York, New York, 1996

Description

The parameters of the assignment were to create a five-second I.D. that contained the Nickelodeon logo for three of the five seconds. Station I.D.’s as short as five seconds are usually executed with pure image and design. My goal was to incorporate a humorous storyline within the quick timeframe.

I love the spot’s simplicity. The composition is clean, with bold graphic colors, and the narrative is quick and unexpected. Both design and narrative work to reflect the wacky fun side of Nickelodeon.

Collections: Communication Graphics: 18 (1997)
Discipline: Motion graphics
Format: Animation, Motion graphic

Credits

Design firm
Nickelodeon On-Air Design
Art director
Linda Walsh
Graphic designer
Linda Walsh
Animator
Douglass Grimmett (Primal Screen)
Sound editor
Clack
Client
Nickelodeon
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