Hello Goodbuy Fall Anthem

Hello Goodbuy Fall Anthem

Target, Minneapolis, Minnesota, 2007

Description

The Hello Goodbuy campaign reminds people that Target is the smartest place to shop both for the things they want (fun fashion, home furnishings, the latest beauty products) and for the things they need (household commodities, groceries, medicine). The campaign very directly communicates Target’s great value and has the flexibility to showcase any of Target’s products in a consistently branded way.

Collections: AIGA 365: 29 (2008)
Discipline: Promotional design and advertising
Format: Advertisement, Motion graphic

Credits

Design firm
Target
Client
Target
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