Apothia Los Angeles Candles

Apothia Los Angeles Candles

Through Smoke Creative, Sausalito, California, 2005

Description

This collection captures key aspects of the ultimate Los Angeles lifestyle in fragrance and packaging. Romance copy, images and sun-washed colors define each unique concept. Product names are set in type based on Southern California Modern architectural lettering. The boxes rotate and stack to create myriad merchandising opportunities.

Juror Notes

Interesting billboarding as a shelf set.
Nice matte coating, unusual in industry.
Nice black-and-white photographs.

Collections: AIGA 365: 27 (2006)
Repository: Denver Art Museum
Discipline: Package design
Format: Package

Credits

Design firm
Through Smoke Creative
Creative director
Gary McNatton
Art director
Matthew Fadness
Content strategist
Lisa Wilson
Printer
Packaging Spectrum
Manufacturer
Latitudes International
Typeface
Neutra
Client
Apothia Los Angeles
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