Nike ACG Pro Purchase catalogue
Nike ACG Pro Purchase catalogue
Nike ACG Pro Purchase catalogue
Nike ACG Pro Purchase catalogue
Nike ACG Pro Purchase catalogue
Nike ACG Pro Purchase catalogue
Nike ACG Pro Purchase catalogue

Nike ACG Pro Purchase catalogue

Nike, Beaverton, Oregon, 2000

Description

Nike ACG’s Pro Purchase Program is a seasonal selection of product offered to key outdoor industry professionals and athletes. This self-mailing catalogue showcased the Fall Holiday 2000 collection. We shot for something clean and simple—a look that focused primarily on product. With a minimalistic approach, space and shape were allowed to take precedence.

Collections: AIGA 365: 22 (2001)
Discipline: Promotional design and advertising
Format: Catalogue, Direct mail

Credits

Design firm
Nike
Creative director
Michael Verdine
Art director/designer
Angelo Colletti
Print production
Ann Riedl
Project manager
Susan Roy
Photography
Marcus Swanson, Sean Reynolds, Trevor Graves, Mark Gallup, Tammy Kennedy
Copy
Naomi Gollogly
Typefaces
Akzidenz Grotesk, Orator
Trim size
9 1/2 x 6 1/2 inches
Printer
Irwin Hodson
Color house
Colourscan Inc.
Paper
80 and 60 lb. French Dur-o-tone Butcher White
Software
Adobe Illustrator, QuarkXPress
Client
Nike
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