Simple Truths
Simple Truths
Simple Truths
Simple Truths
Simple Truths
Simple Truths

Simple Truths

Slaughter Hanson, Birmingham, Alabama, 2000

Description

The Greater Alabama Council chooses a theme each year in which to base the year’s activities. The theme for 2000 was to coincide with Colin Powell’s national public school program emphasizing strong values. Titled Simple Truths, the annual report details a scout’s story with a simple truth, and a character that once represented that truth: loyalty=Lassie, strength=Popeye, compassion=Bambi, etc. The annual report’s usage is two fold: to report the numbers and activities of the year, and as a fundraiser for the next year. All print, paper, design and photography are donated, so that of course played a significant part in both the design and the production.

Collections: AIGA 365: 22 (2001)
Discipline: Promotional design and advertising
Format: Booklet

Credits

Design firm
Slaughter Hanson
Art director
Marion English Powers
Project manager
Stacy Pope
Illustrator
David Webb
Photographer
Don Harbor
Writer
Kathy Oldham
Typefaces
Helvetica, News Gothic, Bell Centennial, Century Schoolbook
Trim size
5 x 6 1/4 inches
Printer
Ad Shop
Papers
Crowne Vantage Blotter Cover, 80 lb. Blue Basis Graphika Vellum White
Software
QuarkXpress, Adobe PhotoShop, Adobe Illustrator
Client
Greater Alabama Council/Boy Scouts
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