Dream Baku

Dream Baku

KOO-KI, 2009

Description

A commercial spot for Hitachi China’s corporate communication. Collaborating with the world-renowned Japanese artist Aya Kato and KOO-KI director Tatsushi Momen, this spot aims to present Hitachi’s environmental projects, represented by four symbolic worlds like fire, water, wind and earth.

Juror Notes

This is a dense visual candy land. I want to watch it again and again. The artistry and control over the use of color and texture are amazing.

Collections: AIGA 365: 31 (2010)
Discipline: Promotional design and advertising
Format: Advertisement, Animation

Credits

Design firm
KOO-KI
Creative director
Tsuyoshi Kamiyama
Art director
Kaori Motohashi
Illustrator
Aya Kato
Music
Yuichi Nakamura
Director
Tatsushi Momen
Client
Hitachi (China)
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