AIGA Design Archives

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Design Category
Editorial design, 2004
Design firm
The New York Times Magazine (New York, New York)
Collection
(2005) AIGA 365: 26

Description

The elegant typography of the free-flowing cursive “L” in “Longing” matches photography that similarly elongated couture-clad models. The effect is a luxurious showcase of the severe verticality of fashion in a dreamy, baroque setting where things are not in proportion and not as they seem.

Credits
Creative director: Janet Froelich
Designer: Joele Cuyler
Director of photography: Kathy Ryan
Photographer: Jean-Baptiste Mondino
Writer: Cathy Horyn
Client: The New York Times Magazine