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Design Category
Promotional design and advertising, 2000
Design firm
Templin Brink Design (San Francisco, California)
Collection
(2001) AIGA 365: 22
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Art Real, a screen printer, approached us for a promotional campaign that could be used over the next year. Given that there were no parameters—except that it had to be screen printed—and limitless creative freedom, we came up with more than 100 directions that were ultimately narrowed down to 12 different postcards. They were printed on a heavy industrial chip board to give the promotion some keepsake value for existing and potential clients.