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Design Category
Promotional design and advertising, 1998
Design firm
M/W (New York, New York)
Collection
(1999) Communication Graphics: 20
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EnC is a South Korean company that makes clothing for fourteen- to seventeen-year-old girls in Korea. This image book is targeted to girls who are a little bit rebellious, but still within the mindset of the Korean society (a less sexually forward point of view than their American counterparts). The androgynous look of many of the clothes is softened by the gentle photography.