AIGA Design Archives

This text-only record is part of the interactive AIGA Design Archives where you can view more details, zoom into images and explore other works in the definitive online resource on American design.

Design Category
Book design, 1977
Art director
Nai Y. Chang
Collection
(1978) The Book Show: General Trade Books

Credits
Designer: George Lois
Jacket designer: George Lois
Production manager: Shun’ichi Yamamoto
Authors: George Lois, Bill Pitts
Size: 11.75 x 11.75 inches
Pages: 332
Quantity printed: first printing of 10,000
Price: $45.00
Typefaces: photo lettering News Gothic (text), photo lettering Franklin Gothic (display)
Typesetter: Tri Arts Press
Printer/binder: Toppan Printing Co.
Printing methods: offset, gavure
Jacket printer: Takeo Paper Manufacturer
Paper: Satin coat (matte) 105#
Paper manufacturer: Kanzaki Paper Manufacturer
Binding materials: cloth: Mochizuki Binding Cloth Co.,; 3.5 mm chip board
Binding method: 12 page sewing. Follow back
Endpapers: S.T.-cover
Endpaper manufacturer: Takeo Paper Manufacturer
Publisher: Harry N. Abrams, Inc.