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Design Category
Promotional design and advertising, 1998
Design firm
Slatoff + Cohen Partners (New York, New York)
Collection
(1999) Communication Graphics: 20
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Nick at Nite shows comedy series from the ’50s through the ’80s. They like to refer to their programming content as “classic TV you can trust..” We wanted to reflect their warm and playful retro programming by using a fuzzy velour paper stock and foil stamped celebrity caricatures by Chip Wass on the cover. The inside of the kit reveals an easy-to-organize accordion file system that can be filled with single sheets designed for each show and imprintable stationery that the client can use to generate current marketing information.