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Design Category
Book design, 1976
Designers
Daniel Gridley, Fredering Mitchell
Collection
(1977) The Book Show: Paperbacks
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Because of a budgetary pinch and marketing considerations, we decided to reduce the trim size of the book from 9 x 11.5 to 6.5 by 9.75 and to do paper instead of cloth—all this after the type was set. So we photographically reduced the typeset material and in an agonizing free-for-all remade the mechanicals. So the type in the body of the book is weak.