AIGA Design Archives

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Design Category
Book design, 1976
Art director/designer
Jacqueline Schuman
Collection
(1977) The Book Show: Paperbacks

Description

The decision to publish in paperback was made in order to keep the price down and reach the greatest possible market. 

Credits
Illustrators: Mark Jury, Dan Jury, Florence C. Tugend
Production manager: Gary Zelko
Authors: Mark Jury, Dan Jury
Size: 8 x 8.5 inches
Pages: 152
Quantity printed: first printing of 15,000
Typefaces: Text in 12/16 Alphatype Souvenir Light, Display in Alphatype Souvenir Bold
Typesetter: University Graphics
Printer: Murray Printing Company
Printing method: Text: offset; Black/white illustrations: 133-line screen offset
Paper: Michigan Matte 406M, 80 lb.
Paper manufacturer: Baldwin Paper Company
Binding materials: 2-color film laminated on 12 pt. caro coated, supplied by Philips Offset
Binding method: Smyth sewn
Publisher: Grossman Publishers