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Design Category
Book design, 1999
Designer
Eric Fuentecilla
Collection
(2000) 50 Books/50 Covers of 1999
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The title refers to the concept of the “nonzero-sum,” which comes from game theory. The author describes how only through different levels of cooperation (or nonzero-sum relationships) have we been able to evolve from Stone Age Man to who we are today. The two pieces of this package— the case and jacket—visualize this concept in that they are only successful if they work together.