AIGA Design Archives

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Design Category
Book design, 1973
Art director
Hal Kearney
Collection
(1974) Fifty Books of the Year

Description

This is a primary grade (grades 1–3) booklet on drug education, with emphasis on safe use. Areas covered are: what drugs are, how they are taken, how they can help and how they can harm. Problem-solving situations are provided to help the child learn the safe thing to do when confronted with drugs.

Special features: Gathered, labeled, and shrink wrapped in sets of 5 of same title.

Credits
Designer: Norman Perman
Illustrator: Ralph Cowan
Authors: Elenore T. Pounds, M.A., Julius B. Richmond, M.D.
Size: 7.75 x 9 inches
Pages: 32
Quantity printed: edition of 7,000 packages
Price: $3.60 package of 5 books
Typeface: Monotype Garamound, 18/22, with display in Helvetica Medium
Typesetter: Momsen Typographers, Inc.
Color separator: Process Color Plate Company
Printer/binder: Von Hoffman Press, Inc.
Printing method: sheet-fed offset
Paper: Foresman Matte (Oxford), 60 lb., White
Paper supplies: Nationwide Papers, Inc.
Binding materials: softbound in Crestflex C2S (Appleton), 12 pt., White, supplied by Graphic Papers Inc.
Binding method: Saddle-wire binding
Publisher: Scott, Foresman and Company (Glenview, Illinois)