AIGA Design Archives

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Design Category
Book design, 1973
Art director
Robert Reed
Collection
(1974) Fifty Books of the Year

Description

The book is about cooking creatively with fresh food. It contains more than 300 internationally inspired recipes that are a mixture of haute cuisine, peasant cooking, and regional cooking of Europe. Complete menus for each season are followed by recipes. Each is rated as to degree of difficulty and expense, and each contains precise timetables for preparation and cooking.

Credits
Designer/illustrator: Al Corchia
Production director: Gene Waller
Author: Perla Meyers
Size: 7.25 x 10 inches
Pages: 432
Quantity printed: edition of 30,000
Price: $12.95
Typeface: Linotype Permanent, 10/12, with display in foundry Helvetica
Typesetter: Maryland Linotype Composition Company, Inc.
Printer: The Colonial Press, Inc.
Printing method: web offset
Paper: Monadnock Seasonal Text, 70 lb., Tan
Paper supplies: Alling and Cory
Binding: bound in Holliston B Grade Pyrokylin
Binding method: Smyth sewn, square back
Endpapers: Strathmore Grandee Malaga Purple
Publisher: Holt, Rinehart and Winston, Inc. (New York, New York)