AIGA Design Archives

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Design Category
Book design, 1971
Art director
Albert M. Cetta
Collection
(1972) Fifty Books of the Year

Description

To maintain a low selling price it was necessary to developed an unusual imposition to obtain maximum color effectiveness.

Credits
Designer/illustrator: Melinda Peterson
Authors: Carrie Rose, Melinda Peterson
Size: 9 x 12 inches
Pages: 128
Quantity printed: edition of 10,000
Price: $4.95
Typeface: handlettered by Melina Peterson
Color separator: Capper Engraving Company, Inc.
Printer: Pearl-Pressman Liberty Printing & Litho Company
Printing method: Sheet-fed offset
Paper: Finch textbook, 70 lb., Crisp White
Paper supplies: Baldwin Paper Company, Inc.
Binder: American Book-Stratford Press, Inc.
Binding materials: softbound in Frankote Cover Bristol, 12 pt.
Publisher: E.P. Dutton & Company, Inc. (New York, New York)