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Design Category
Corporate communications design, 1999
Design firm
Cahan and Associates (San Francisco, California)
Collection
(2000) AIGA 365: 21
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In order to capture the attention of corporations that use lots of power, this brochure was designed to be large in format, clean and full of information. Each page of the brochure carries a single significant image, with an understated tagline that gives the name of a high-profile client such as Saks Fifth Avenue, CBS and the U.S. Department of Defense. We focused on making the connection between NewEnergy and its clients in addition to making connections in the design of facing pages.