AIGA Design Archives: “…rough trip?”

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Design Category

Promotional design and advertising, 1957

Agency

William Douglas McAdams, Inc.

Collection

(1958) Fifty Advertisements of the Year

Credits

Art director: Dick Jones
Designer: Mary Flaherty
Photographer: Rolf Tietgens
Process: Letterpress
Typefaces: Franklin Gothic Wide, typewriter
Compositor: Empire Typographers, Inc. (New York, New York)
Engraver: Horan Engraving Co., Inc. (New York, New York)
Client: Pfizer Laboratories, Division, Chas. Pfizer & Co., Inc.