AIGA Design Archives: “For latest gardening methods…(apple)”

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Design Category

Promotional design and advertising, 1957

Art director

Louis Silverstein

Collection

(1958) Fifty Advertisements of the Year

Credits

Designer: Bill Sokol
Artist: Bill Sokol
Process: Letterpress
Typeface: Cheltenham
Compositor: The New York Times Composing Shop (New York, New York)
Engraver: The New York Times Engraving Shop (New York, New York)
Client: The New York Times