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“Not Just Dim—But Dark!”

Design Category
Promotional design and advertising, 1957
Agency
Doyle Dane Bernbach, Inc.
Collection
(1958) Fifty Advertisements of the Year
Credits
Art director: Ben Spiegel
Designer: Ben Spiegel
Photographer: Maurice Bauman
Process: Letterpress
Typeface: Bodoni Book
Compositor: Typographic Craftsman, Inc. (New York, New York)
Engraver: Walker Engraving Corp. (New York, New York)
Client: Hunter Douglas Aluminum Corp. (New York, New York)