AIGA Design Archives

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Design Category
Promotional design and advertising, 2000
Design firm
Visual Dialogue (Boston, Massachusetts)
Collection
(2001) AIGA 365: 22

Description

This invitation announces “Design Culture Now,” a lecture at MIT’s Media Lab presented by Ellen Lupton, adjunct curator at the Cooper–Hewitt Design Museum. Using the medium as the message, the post–it note contains all the essential information (allowing the receiver to stick it directly onto his/her date book or computer monitor) and also serves as a commentary on information overload in contemporary culture.

Credits
Art director: Fritz Klaetke
Designers: Fritz Klaetke, Ian Varrassi
Typefaces: News Gothic, Hand Lettering
Trim size: Envelope
Printer: Alpha Press (envelopes)
Fabrication: Emily’s Specialty Products (Post–its)
Papers: White-woven envelopes, 3M Post–its
Software: QuarkXPress, Adobe PhotoShop
Client: AIGA Boston