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Design Category
Package design, 1999
Design firm
Werner Design (Minneapolis, Minnesota)
Collection
(2000) AIGA 365: 21
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Rather than do three separate packages for three different products, we designed one package that would fit all three, and printed it in one color on corrugate. The products come in vastly different sizes and proportions, so each one simply slips under the appropriate tabs to lock it in place. The exterior label is applied according to the package contents, and a diecut shows the color of the product inside. A handle makes for easy display and portability.