AIGA Design Archives

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Design Category
Illustration, 1997
Design firm
Eisenberg and Associates (Dallas, Texas)
Collection
(1998) Communication Graphics: 19

Description

The Dallas Theater Center came to us to design a poster/invitation for the Texas State of the Arts exhibition. I wanted the visual to suggest both Texas and the arts, so I selected pieces of famous art to create a cowboy. I think the poster succeeds because of the freedom the client gave us and because it communicates the message quickly and simply—like a herd of cattle at feeding time.

Credits
Creative director: Saul Torres
Graphic designer: Larry White
Illustrator: Larry White
Client: The Dallas Theater Center