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Design Category
Typographic design, 1997
Design firm
Pentagram Design, Inc. (Austin, Texas)
Collection
(1998) Communication Graphics: 19
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This poster was created to promote a lecture by the U.S. Pentagram partners in Austin, Texas. The lecture was intended to show how Pentagram branded itself in the design marketplace. Thus, we created a “brand” for each letter in the name “Pentagram.” The audience was the creative community of Austin.