AIGA Design Archives

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Design Category
Promotional design and advertising, 1997
Design firm
Werner Design Werks Inc. (Minneapolis, Minnesota)
Collection
(1998) Communication Graphics: 19

Description

When Elvis sends out his portfolio, it looks much like this. He draws on any sort of paper scrap, often ripped, folded, or stained, and it only adds to the beauty of work. The challenge was to recreate this very personal quality and mass produce it. This was done so by using a wide variety of unusual papers and letterpress printing them for the maximum tactile experience.

Credits
Art director: Sharon Werner
Graphic designers: Sharon Werner, Sarah Nelson
Illustrator: Elvis Swift
Printer: Nomadic Press
Client: Joanie Bernstein: Art Rep