AIGA Design Archives

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Design Category
Promotional design and advertising, 2000
Design firm
Felixsockwell.com (New York, New York)
Collection
(2001) AIGA 365: 22

Description

For this assignment Parsons needed a poster announcing the dates/degree offerings for the semester and art that echoed its new spring catalogue. I wanted the design to induce general creative thought yet reflect the school’s maverick program. Since it was going to be a small run, we opted to silkscreen, posting several on the street and selling the rest to recoup the cost.

Credits
Art director: Evelyn Kim
Designer/illustrator: Felix Sockwell
Printer: Rosepoint
Typeface: Azkidenz Grotesk
Trim size: 30 x 40 inches
Paper: Reeves bfk
Software: Adobe Illustrator
Client: Parsons School of Design