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Design Category
Book design, 1996
Design firm
Sussman/Prejza & Company, Inc. (Culver City, California)
Collection
(1997) 50 Books/50 Covers of 1996
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The Knowledge Exchange Business Encyclopedia, the first book of its kind, was designed for everyone from those starting out at their prime to starting over in a new career. The concept was to create a business reference tool that was user-friendly, interactive, and exciting.
The encyclopedia is lavishly illustrated with hundreds of charts, graphs, photographs, and icons spread over 800 full-color pages. Each of the 1,225 definitions is color-coded by discipline and followed by thousands of tips, mini case studies, examples, sidebars, formulas, tables, and quotations. Special features include a timeline of business from 3000 B.C. to the present day and industry/leadership profiles. This book will be the foundation for an entire series of business encyclopedias, dictionaries, training books and other related projects.