AIGA Design Archives

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Design Category
Package design, 1996
Design firm
Charles S. Anderson Design Company (Minneapolis, Minnesota)
Collection
(1997) Communication Graphics: 18

Description

The packaging was designed to allow shirts to be sold via the Internet and in stores with limited hanging space. The compressed shirt in a can is ideal for shipping because of its small size and ability to withstand abuse by UPS.

Credits
Art directors: Charles S. Anderson, Todd Piper-Hauswirth
Graphic designer: Todd Piper-Hauswirth
Typeface: Opti Alternate
Client: K-Ration