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Design Category
Brand and identity systems design, 1996
Design firm
Dog Star (Birmingham, Alabama)
Collection
(1997) Communication Graphics: 18
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I was commissioned to create a mark that would capture the essence of a cigar lover. The mark needed to be sophisticated and intriguing, yet simple enough to be effective on self-promotional items like caps, lighters, smoking jackets, T-shirts, and sterling silver cigar savers. The mark needed to reproduce well in print as well as on embroidered, silk-screened, and engraved pieces. In trying to capture the essence of a cigar smoker, I noticed that “C” and “A” could be combined to create the profile of a cigar smoker.