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Design Category
Brand and identity systems design, 1996
Design firm
Jennifer Sterling Design (San Francisco, California)
Collection
(1997) Communication Graphics: 18
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The objective was to create an identity system for Sterling Design that represented both two- and three-dimensional design sensibilities. The letterhead and envelope indicate with a small die cut the date and reason for correspondence. The business card, a laser-cut metal card that depicts more of the three-dimensional work, indicates the employee with his/her initials die cut from the top line of type.