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Design Category
Book design, 2000
Art director
John Gall
Collection
(2001) 50 Books/50 Covers of 2000
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I remember reading somewhere about people converting messages into code and how they’d drop the vowels so they could speed the process up without losing too much of the information. Faster, a book about the accelerating pace of modern life, has a title and an author name that still make sense using only the consonants, and together with the subtle typography and color scheme of a road sign helps to get across the idea that we’ll punch three fives into a microwave instead of a six and two zeroes because we’re in a bit of hurry.