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Design Category
Information design, 2001
Design firm
Pentagram (San Francisco, California)
Collection
(2002) AIGA 365: 23
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As part of the University of Southern California’s unique philosophy—to “create Renaissance students for the 21st century”—students are invited to design their own customized curriculum by combining elements from the multitude of programs and activities on offer.
The challenge was to transform a large and complicated system into a format that was approachable, easily understood and engaging. Using a central interactive illustration depicting the various programs as a simple conceptual diagram, the student can research, design and print their desired curriculum.
“Every screen is perfect.”
“The right concept for the audience: it looks good, functions well, and adds something you couldn’t have through other technology.”