AIGA Design Archives

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Design Category
Corporate communications design, 2002
Design firm
Louey/Rubino Design Group, Inc. (Santa Monica, California)
Collection
(2003) AIGA 365: 24

Description

This limited-edition hardbound book was designed to launch Hyatt International’s exclusive new Park Hyatt Hotel located in the historic Place Vendôme within the very heart of Paris. Driven by the creative brief to simply “capture the soul of Paris,” photographer Patrick Messina’s black-and-white shots anchor the book, displaying the grandeur and majesty that is that city. Coupled with great literary quotes referencing Paris and sumptuous color photographs of the Ed Tuttle–designed rooms, the book captures the simple, exquisite and timeless quality of this most premier property.

Credits
Creative director: Robert Louey
Art directors: Karen Dacus, Robert Louey
Designers: Javier Leguizamo, Robert Louey
Photographers: Patrick Messina, Diego Uchitel
Typefaces: Bembo, Futura Bold
Printer: George Rice and Sons
Papers: Curious Metallics Rust 92 lb. Cover, Curious Metallics Goldleaf 80 lb. Text, Mohawk Superfine White Eggshell 100 lb. Text
Clients: Hyatt International, Park Hyatt Paris-Vendôme